Entre perception et réalité

De plus en plus nous assistons à un revirement d'image sur la responsabilité sociale corporative.

Entre les chefs d'entreprise qui veulent changer leur manière de faire mais se font taper sur les doigts au moindre faux pas et ceux qui veulent apaiser leurs actionnaires qui réclament des dividendes ET des programmes de développement durable, mon coeur balance!

À voir: un sondage intéressant de bnet.com sur les entreprises "percues" comme socialement responsables.

Sustainability is out the door

I have said it numerous times: Sustainability is a fading fad.

As for any management fad, most of us refuse to see it as such as long as we're in the middle of it.

Proof in case: A Forbes article (thanks Pat for forwarding it) that dares to be un-PC in its portrayal of sustainability. Read the article by this Vogel, a prof from Berkeley and do read the comments....

Chew on that one

Wikipedia has an extensive article on CSR.... check it out

When you need the silliness

Give it a try. I was laughing so hard it actually brought tears to my eyes...
Find your new name

Finally, we are going to stop giving

In the last Africa issue of Vanity Fair, a great writer summonned Westerners to stop reducing African countries to charity cases.

Indeed, "giving" does more harm then good. Fortunately our society now knows what microfinancing is. Now Kiva helps you get int the heart of it and become a microfinancer yourself. This may be more interesting and satisfying than faking stock market investing.

So go along and loan.

Do you like porn?

Last Thursday. Your usual strategy class.

I talk about companies' vision and mission statements and after a dozen different examples and a look at a few websites I decide to go on American Apparel's website.

Well, that just got us ahead on the game theory lecture: we got Tits for tat on the large screen.

Great.

When I say tits I mean it literally: full size pic of a young woman half naked in a more than suggestive pose. Not too classy. But then again that's American Apparel. They don't do soft porn like Calvin Klein, they're more Hustler types.

This is 2008 and companies still feel they need to use sex to sell. Even though we are inundated by sex, they still use it. Considering how AmAp same store numbers sales have gone down in the past year, they may want to rethink their positioning altogether.

Now that's the problem with porn, it's like chocolate. Too much of it just...kills it.

Even if it rocks your boat, you can't be rocking all day, everyday, that's just a one way ticket to getting sea-sick...

But porn is everywhere in our pro-consuming society. I discovered a new kind of porn: food porn! Big zoomed pics of mouth-watering stuff. Check it out
But watch out! too much may have you feeling a tad queasy

Cool website

Here is one cool website to understand "the incestuous" relationships of large companies' directors. Give it a little time to load and play around with it.

L'annee commence bien...

Intel fait très fort en se retirant du projet One Laptop (Voir article)

Si je vois encore un essai de standardisation a la noix je vais vomir (voir article)

Et enfin, cerise sur le gateau, Businessweek nous fait une liste de ce qui n'Arrivera pas: (voir http://www.blogger.com/img/gl.link.gif

En esperant pour des jours meilleurs...